Home to Hospital Marketing Program.

When Local Visibility Needs More Than a Name-board.
Clinic Profile: Mid-sized Dental Hospital | Andhra Pradesh | 5+ years of operation | Trusted outcomes | Flat footfall.

The Problem: Despite skilled doctors and excellent facilities, the clinic struggled with low new patient volume. Daily OPs hovered around 10. Most cases came through known contacts. The community respected the clinic — but wasn’t walking in.

“We thought reputation alone would bring people. It didn’t.”

HR Admin personal.

Truth’s of Rural referral patients.

In a town where everyone knows someone, real marketing happens at home — not online.
Brand presence is no longer just digital. It’s personal.

Tabor.

TABOR’s Home-to-Hospital System

  • A 3D Revenue Enhancement Program
  • Design | Recruit | Train
  • But more importantly — Connect.

What we did:

1. Went Back to the Patients Themselves:

We began by identifying previously treated patients. Instead of just thanking them, we visited their homes.
Not as a follow-up. But as a brand visit.
We checked on their well-being, gathered feedback, and most importantly — opened the door to the neighborhood.

From their balconies to their communities, we planted seeds of trust.

“Do you know someone around here who needs a dental consult?”
That one question sparked dozens of leads.

This was not door-to-door marketing. It was relationship-led brand diffusion, right where trust lives — at home.

2. Equipped a Local PRO to Carry the Brand Forward

We hired and trained a local field representative — not to sell, but to represent. They weren’t pushing offers. They were showing up with credibility.

  • Trained in public relations, not cold pitches
  • Taught to handle objections and discomfort
  • Focused on rapport, not transactions

    We provided:
  • Full recruitment support (ads, interviews, documentation)
  • Camp tools, ID kits, localized area maps
  • Scripts to open genuine conversations without sounding commercial

3. Built Tools for Trust, Not Just Awareness

  • Leaflets on common dental concerns in local language
  • Brochures explaining procedures simply, visually
  • Small screening camps (BP, Sugar) held outside temples, kirana stores
  • Video testimonials from recovered patients — shot in their own words, in their own streets

We also trained clinic staff on how to convert these community referrals and maintain the connection beyond the visit.

The Results – Within 45 Days:

  • Daily OPs grew from 10 to 24
  • 4 new localities began referring patients
  • 2 implant cases came directly from patient families we revisited
  • Follow-ups became referrals
  • Walk-ins now mention “my neighbor told me about you”

Why it worked:
Because we didn’t advertise. We asked. We showed up. We followed through.

This wasn’t a campaign. It was a movement through real homes, real people.
Tabor’s Home-to-Hospital System.
Your clinic is not a billboard. It’s a trusted brand waiting to be discovered — right where your patients live.

We help you reach them.